Purpose
Develop and implement an in-market launch plan for new products, develop forecasts for existing products and track achievement of sales, identify opportunities to strengthen the key account and distribution system, network with industry peers, build customer relationships, identify new opportunities to grow the business, identify capabilities and resources required for implementing relevant business initiatives within Regulatory norms and organizational policies and with the objective of increasing sales volume and achieving SFKPIs thereby creating a positive impact on market share and ranking of Dr Reddy's in the industry
1. Technical/Functional Competencies
Strategic Management
Analyze organization’s competitive position by considering market and industry trends, existing and potential customers and strengths and weaknesses as compared to competitors
Sales management
Manage sales operations flawlessly including planning, budgeting, managing inventory, engaging key customers amongst others
Execution excellence
Demonstrate ownership for customer and organizational success. Hold teams and individuals accountable. Gain trust and respect for proactively driving results for assigned goals
Data Analytics & SFE Management
Regularly analyze data and generate insights to take appropriate action plan and course correction leading to high productivity from team
New Product Launches
Ensure new product launch excellence and in-market product uptake to achieve targets
Digital Marketing Management
Support the overall agenda of patient-centric innovation-support/execute plan on “care beyond the pill”
People Management
Building a high performing (engaged & motivated) team
Processes
Ensure process excellence and compliance
2. Behavioural Competencies
Aspirational Growth Mind Set
We target industry-leading growth and cost leadership, thinking big and taking risks to reach our aspiration
Speed & Rigour in Execution
We act with agility; we are disciplined and rigorous in execution
People Leadership
We inspire people to reach their full potential through work and continuous learning
Innovation
We drive patient and customer-focused innovation in all areas using cutting edge science, technology & digital tools
Results Driven
We take responsibility for outcomes and own end results
Excellence Focus
We excel by combining deep professional expertise and disciplined execution
Must have Experiences, Exposure and Educational background
- Graduate with at least 8 years of sales management experience
- Should have managed large teams, demonstrated consistent sales results
- Understanding of local Pharma and Medical device market, key trends & KOL relationship, therapy knowledge, Territory and Geography knowledge, Sales skills, Marketing management
- People management & coaching skill, Cross cultural orientation, Strong communication skills
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